K9 Security Services Landing Page
Conversion-Focused Landing Page Transforms PPC & Social Ad Performance for Greater London Security Company
What Guard Dog Security Was Facing
Guard Dog Security's existing website was outdated and not conversion-optimized. It had multiple pages with general information but didn't effectively guide visitors to take action. They needed a focused landing page for their PPC and Facebook ad campaigns.
Key Pain Points:
Outdated website design not suited for modern advertising
Multiple pages with general information causing visitor confusion
No clear path for visitors to take action
PPC and Facebook ad campaigns underperforming
Lack of trust-building elements for security services
The Struggle Was Real
Guard Dog Security faced significant challenges with their landing pages strategy before partnering with us.
Our Strategic Approach
We developed a focused landing page highlighting Guard Dog Security's 20+ years of experience, certified guards, and reliable K9 units. The design builds trust through professional imagery and clear calls-to-action.
Trust-Building Hero Section
Featured uniformed guards and K9 units in action with prominent call-to-action for free security assessment.
Experience & Credentials
Highlighted 20+ years of experience and certified professional guards to establish credibility and trust.
Sector-Specific Content
Showcased sectors served including construction sites and government organizations with 24/7 protection emphasis.
Clear Conversion Path
Designed clear path for visitors to request information and book consultations, optimized for both Google and Facebook ads.
Strategic Implementation
Our 4-part approach transformed Guard Dog Security's landing pages performance.
Landing Page Design
Explore the different sections and pages of the redesigned website
The Impact We Delivered
The focused landing page significantly improved conversion rates from both Google Ads and Facebook ads. The clear path for visitors to take action resulted in more qualified leads for the company.
| Metric | Before | After | Change |
|---|---|---|---|
| Conversion Rate | Baseline | +95% | +95% |
| Lead Quality | Mixed | Pre-Qualified | Improved |
| Ad Performance | Underperforming | Optimized | Improved |
| Consultation Requests | Low | Significantly Higher | Increased |
Tools & Expertise Used
The technologies and strategies that powered this transformation
Ready to Achieve Similar Results?
Let's discuss how we can replicate this success for your business with a customized landing pages strategy