Frequently Asked Questions
Everything you need to know about KeyGrow's digital marketing services, pricing, process, and results. Can't find what you're looking for? Contact us directly.
General Questions
12 questions
What is KeyGrow?
KeyGrow is a full-service digital marketing agency specializing in SEO, PPC advertising, Answer Engine Optimization (AEO), web development, and social media marketing. We help businesses grow their online presence and generate qualified leads.
Where is KeyGrow located?
KeyGrow operates as a digital-first agency serving clients nationwide. Our team works remotely to provide flexible, efficient service to businesses across all industries and locations.
How long has KeyGrow been in business?
KeyGrow was founded by experienced digital marketing professionals with over a decade of combined experience in SEO, paid advertising, and web development.
What industries does KeyGrow work with?
We work with diverse industries including real estate, legal, healthcare, finance, e-commerce, SaaS, home services, and automotive. Our strategies are customized for each industry's unique challenges.
What makes KeyGrow different from other agencies?
We focus on ROI-driven results, not vanity metrics. Our transparent reporting, dedicated account managers, and expertise in emerging technologies like AEO set us apart from traditional agencies.
Does KeyGrow offer free consultations?
Yes, we offer free strategy consultations to understand your business goals and recommend the best approach for your digital marketing needs.
How do I get started with KeyGrow?
Simply contact us through our website or call us directly. We'll schedule a discovery call to learn about your business and create a customized proposal.
What is KeyGrow's pricing model?
We offer flexible pricing including monthly retainers, project-based fees, and performance-based models depending on the service and your business needs.
Does KeyGrow require long-term contracts?
We offer both month-to-month and long-term contracts. While we recommend at least 3-6 months for SEO to see meaningful results, we don't lock you into lengthy commitments.
How does KeyGrow communicate with clients?
We provide dedicated account managers, regular email updates, monthly strategy calls, and access to real-time reporting dashboards. Communication frequency is tailored to your preferences.
Can KeyGrow help startups and small businesses?
Absolutely. We have packages designed specifically for startups and small businesses with limited budgets but big growth ambitions.
Does KeyGrow work with enterprise clients?
Yes, we have experience managing large-scale campaigns for enterprise clients with complex requirements and multiple locations.
SEO Services
14 questions
What is SEO?
SEO (Search Engine Optimization) is the practice of optimizing your website to rank higher in search engine results, driving organic traffic without paying for ads.
How long does SEO take to show results?
SEO typically takes 3-6 months to show significant results. Competitive industries may take longer, while local SEO often shows faster improvements.
What's included in KeyGrow's SEO services?
Our SEO services include keyword research, on-page optimization, technical SEO audits, content creation, link building, local SEO, and monthly reporting.
Does KeyGrow do local SEO?
Yes, we specialize in local SEO including Google Business Profile optimization, local citations, review management, and location-based keyword targeting.
How does KeyGrow approach keyword research?
We analyze search volume, competition, user intent, and your business goals to identify high-value keywords that drive qualified traffic and conversions.
What is technical SEO?
Technical SEO focuses on website infrastructure including site speed, mobile-friendliness, crawlability, indexing, schema markup, and Core Web Vitals.
Does KeyGrow build backlinks?
Yes, we build high-quality, relevant backlinks through content marketing, digital PR, guest posting, and industry partnerships. We never use spammy link schemes.
How do you measure SEO success?
We track keyword rankings, organic traffic, conversion rates, domain authority, and ultimately leads and revenue generated from organic search.
Can SEO guarantee first page rankings?
No ethical SEO agency can guarantee specific rankings. We focus on sustainable strategies that improve overall visibility and drive qualified traffic.
What's the difference between on-page and off-page SEO?
On-page SEO optimizes elements on your website (content, meta tags, structure). Off-page SEO builds authority through external factors like backlinks and brand mentions.
Does KeyGrow handle content creation for SEO?
Yes, our team creates SEO-optimized content including blog posts, landing pages, service pages, and other content that ranks and converts.
How often will I receive SEO reports?
We provide detailed monthly reports showing rankings, traffic, conversions, and work completed. You also have access to real-time dashboards.
What tools does KeyGrow use for SEO?
We use industry-leading tools including Ahrefs, SEMrush, Google Search Console, Google Analytics, Screaming Frog, and proprietary tracking systems.
Can you help recover from a Google penalty?
Yes, we have experience diagnosing and recovering from both manual actions and algorithmic penalties through proper remediation strategies.
PPC & Paid Advertising
14 questions
What is PPC advertising?
PPC (Pay-Per-Click) is a digital advertising model where you pay only when someone clicks your ad. Google Ads and Facebook Ads are common PPC platforms.
How much should I budget for PPC?
PPC budgets vary by industry and goals. Most businesses start with $2,000-$5,000/month. We'll recommend a budget based on your market and objectives.
What platforms does KeyGrow advertise on?
We manage campaigns on Google Ads, Microsoft Ads, Facebook/Instagram, LinkedIn, TikTok, and YouTube depending on your target audience.
How quickly can PPC generate leads?
PPC can generate leads within 24-48 hours of launching. However, campaigns typically need 2-4 weeks of optimization to reach peak performance.
What's a good ROI for PPC campaigns?
A healthy PPC campaign typically delivers 3-5x return on ad spend (ROAS). Some industries achieve 10x+ with proper optimization.
Does KeyGrow manage Google Ads?
Yes, Google Ads management is one of our core services. We handle Search, Display, Shopping, YouTube, and Performance Max campaigns.
What is remarketing/retargeting?
Remarketing shows ads to people who previously visited your website, keeping your brand top-of-mind and encouraging them to return and convert.
How do you optimize PPC campaigns?
We continuously optimize through A/B testing, bid adjustments, negative keywords, audience refinement, ad copy testing, and landing page improvements.
What's the difference between manual and automated bidding?
Manual bidding gives you direct control over bids. Automated bidding uses AI to optimize for goals like conversions or ROAS. We recommend automated for most campaigns.
Do I need landing pages for PPC?
Dedicated landing pages significantly improve conversion rates. We can create custom landing pages or optimize your existing pages for better performance.
How do you track PPC conversions?
We implement proper conversion tracking through Google Ads, Google Analytics, and phone call tracking to measure leads, sales, and revenue.
What's Quality Score in Google Ads?
Quality Score measures ad relevance, landing page experience, and expected CTR. Higher scores lower your costs and improve ad positions.
Can you manage Facebook and Instagram ads?
Yes, we create and manage paid social campaigns on Meta platforms including lead generation, e-commerce, and brand awareness campaigns.
What reporting do I get for PPC?
Weekly or monthly reports showing spend, clicks, conversions, cost per lead, ROAS, and recommendations. Plus real-time dashboard access.
Answer Engine Optimization (AEO)
12 questions
What is Answer Engine Optimization (AEO)?
AEO optimizes your content to appear in AI-powered search results like Google's AI Overviews, ChatGPT, Perplexity, and other AI assistants that provide direct answers.
Why is AEO important in 2025?
AI search is rapidly growing. Google's AI Overviews, ChatGPT search, and voice assistants are changing how people find information. AEO ensures you're visible in these new channels.
How is AEO different from SEO?
SEO focuses on ranking in traditional search results. AEO focuses on being cited and recommended by AI systems as a trusted source of information.
What does KeyGrow's AEO service include?
Our AEO service includes structured data implementation, FAQ optimization, content restructuring for AI, citation building, and monitoring AI visibility.
How do you optimize for AI search?
We structure content in Q&A format, implement comprehensive schema markup, build authoritative citations, and ensure content directly answers user queries.
Can AEO help with voice search?
Yes, AEO strategies significantly improve voice search visibility since voice assistants pull from AI-processed content and featured snippets.
How do you measure AEO success?
We track featured snippet appearances, AI Overview citations, brand mentions in AI responses, and traffic from AI-referred sources.
What is schema markup?
Schema markup is structured data code that helps search engines understand your content. It's essential for appearing in rich results and AI summaries.
Does AEO replace SEO?
No, AEO complements SEO. Strong traditional SEO creates the foundation, and AEO ensures visibility in the evolving AI-powered search landscape.
How long does AEO take to show results?
AEO results can appear within weeks for featured snippets, while broader AI visibility develops over 2-4 months as AI systems recognize your authority.
What types of content work best for AEO?
FAQ pages, how-to guides, definitions, comparisons, and listicles perform well. Clear, concise answers to specific questions are ideal.
Is AEO relevant for B2B businesses?
Absolutely. B2B buyers increasingly use AI tools for research. AEO ensures your expertise appears when potential clients ask industry questions.
Web Development
12 questions
What web development services does KeyGrow offer?
We offer custom website design, WordPress development, e-commerce sites, landing pages, web applications, and website redesigns.
How long does it take to build a website?
Simple websites take 2-4 weeks. Complex sites with custom features take 6-12 weeks. We'll provide a timeline based on your specific requirements.
Do you build mobile-responsive websites?
Yes, all our websites are fully responsive and optimized for mobile, tablet, and desktop devices. Mobile-first design is standard.
What platforms do you build websites on?
We work with WordPress, Shopify, Next.js, React, and custom solutions depending on your needs, scalability requirements, and preferences.
Will my website be SEO-friendly?
Absolutely. SEO best practices are built into every website including proper structure, fast loading, mobile optimization, and technical SEO foundations.
Do you provide website hosting?
We can recommend hosting providers or manage hosting for you. We work with premium hosts that ensure speed, security, and reliability.
Can you redesign my existing website?
Yes, we specialize in website redesigns that improve user experience, conversion rates, and SEO while maintaining your brand identity.
Do you build e-commerce websites?
Yes, we build online stores on Shopify, WooCommerce, and custom platforms with payment processing, inventory management, and marketing integrations.
Will I be able to update my website myself?
Yes, we build sites with user-friendly content management systems (CMS) and provide training so you can make basic updates independently.
Do you offer website maintenance?
Yes, we offer ongoing maintenance packages including security updates, backups, performance monitoring, and content updates.
How much does a website cost?
Website costs range from $3,000 for simple sites to $50,000+ for complex custom applications. We provide detailed quotes based on your requirements.
Do you create landing pages for marketing campaigns?
Yes, we design high-converting landing pages optimized for PPC campaigns, lead generation, and specific marketing objectives.
Pricing & Packages
10 questions
How much do KeyGrow's services cost?
Our services start at $1,500/month for focused campaigns and scale based on scope. Enterprise solutions are custom-quoted. Contact us for a personalized quote.
Do you offer package deals?
Yes, we offer bundled packages combining SEO, PPC, and content at discounted rates compared to individual services.
Is there a setup fee?
Some services include one-time setup fees for initial audits, account setup, and strategy development. These are outlined clearly in proposals.
What payment methods do you accept?
We accept credit cards, ACH bank transfers, and wire transfers. Payment terms are typically monthly in advance.
Do you offer performance-based pricing?
For qualified clients, we offer hybrid models with base fees plus performance bonuses tied to leads, sales, or other KPIs.
Can I start with a small budget and scale up?
Absolutely. Many clients start with focused campaigns and expand as they see results. We design scalable strategies from day one.
What's included in your management fees?
Management fees cover strategy, implementation, optimization, reporting, and account management. Ad spend is separate and billed directly by platforms.
Do you charge extra for reporting?
No, comprehensive reporting is included in all service packages. Custom reports or additional analytics may have separate fees.
What happens if I want to cancel?
We require 30 days notice to cancel. There are no early termination fees for month-to-month clients. Contract clients may have specific terms.
Do you offer discounts for annual contracts?
Yes, clients who commit to annual agreements receive discounted rates compared to month-to-month pricing.
Results & Reporting
8 questions
What results can I expect from digital marketing?
Results vary by industry and starting point. Most clients see 50-200% increase in qualified leads within 6 months through our integrated approach.
How do you track and report results?
We provide monthly reports with clear metrics, analysis, and recommendations. You also get dashboard access for real-time performance monitoring.
What metrics do you track?
We track traffic, rankings, conversions, cost per lead, ROI, engagement, and revenue. We focus on metrics that matter to your business goals.
How often will I receive reports?
Standard reporting is monthly. PPC clients often receive weekly updates. Executive summaries are available quarterly for strategy reviews.
Can I see real-time campaign performance?
Yes, we provide dashboard access where you can monitor key metrics in real-time across all active campaigns.
Do you guarantee results?
We don't make false guarantees, but we're confident in our strategies. We set realistic expectations and consistently meet or exceed targets.
What if I'm not seeing results?
We analyze data to understand why and adjust strategies. Our team proactively addresses underperformance and communicates openly about challenges.
How do you attribute leads and sales?
We use multi-touch attribution models and proper tracking to understand which channels and campaigns drive conversions throughout the customer journey.
Industry-Specific Questions
8 questions
Do you work with real estate agents and brokerages?
Yes, real estate is one of our specialties. We help agents generate buyer and seller leads through SEO, Google Ads, and social media marketing.
Can you help law firms get more clients?
Absolutely. We specialize in legal marketing including personal injury, family law, criminal defense, and corporate law with compliant advertising strategies.
Do you have experience with healthcare marketing?
Yes, we work with medical practices, dental offices, and healthcare providers with HIPAA-compliant marketing strategies.
Can you help e-commerce businesses?
Yes, we help online stores increase sales through SEO, Google Shopping, Facebook/Instagram ads, and conversion rate optimization.
Do you work with SaaS companies?
Yes, we understand the SaaS sales cycle and create strategies for lead generation, trial signups, and customer acquisition.
Can you help home service businesses?
Absolutely. We work with plumbers, HVAC, roofers, and other home service providers to generate local leads and build reputation.
Do you have finance industry experience?
Yes, we work with financial advisors, mortgage brokers, and fintech companies with compliant marketing strategies.
Can you help automotive dealerships?
Yes, we help dealerships and auto service providers attract car buyers and service customers through digital marketing.
Getting Started
10 questions
How do I request a proposal?
Contact us through our website, email, or phone. We'll schedule a discovery call to understand your needs and provide a customized proposal.
What information do you need to get started?
We need access to your current analytics, ad accounts (if applicable), business goals, target audience information, and competitive landscape overview.
How long is the onboarding process?
Onboarding typically takes 1-2 weeks including strategy development, account setup, and initial campaign launch.
Will I have a dedicated account manager?
Yes, every client has a dedicated account manager as their primary point of contact for communication and strategy.
How do you develop marketing strategies?
We start with thorough research including competitive analysis, audience research, and goal setting before creating customized strategies.
What if I already have marketing campaigns running?
We'll audit your existing campaigns, identify opportunities for improvement, and create a transition plan to minimize disruption.
Can you work with my internal marketing team?
Absolutely. We collaborate with internal teams, acting as an extension of your marketing department while providing specialized expertise.
Do you sign NDAs?
Yes, we're happy to sign non-disclosure agreements to protect your sensitive business information.
What's the minimum engagement period?
We recommend at least 3 months for SEO and 2 months for PPC to gather data and optimize properly. However, we offer month-to-month options.
How soon can you start?
We can typically begin within 1-2 weeks of signing an agreement, depending on current capacity and your timeline.
Still Have Questions?
Our team is ready to answer any questions you have about how we can help grow your business.
Social Media Marketing
10 questions
What social media platforms do you manage?
We manage Facebook, Instagram, LinkedIn, TikTok, Twitter/X, Pinterest, and YouTube depending on your target audience and business type.
Do you create social media content?
Yes, our team creates graphics, videos, captions, and content calendars. We can also repurpose your existing content for social platforms.
How often should businesses post on social media?
Posting frequency varies by platform. Generally, 3-5 times per week on Facebook/Instagram, daily on Twitter, and 2-3 times weekly on LinkedIn works well.
Do you respond to comments and messages?
Community management is included in our full-service packages. We monitor and respond to comments, messages, and mentions on your behalf.
Can you help grow my social media following?
Yes, we use organic growth strategies and paid promotion to build engaged, relevant followers who are potential customers.
Do you run social media ads?
Yes, we manage paid social advertising on all major platforms including Facebook/Instagram Ads, LinkedIn Ads, and TikTok Ads.
How do you measure social media success?
We track engagement rates, follower growth, reach, website traffic, leads generated, and ROI from social efforts.
Can you help with influencer marketing?
Yes, we identify and manage relationships with relevant influencers and creators to amplify your brand message.
Do you create video content for social media?
Yes, we produce short-form videos for TikTok, Reels, and Stories as well as longer content for YouTube and LinkedIn.
What's the best social platform for B2B?
LinkedIn is typically best for B2B, though Facebook and YouTube are also effective. We recommend platforms based on where your audience spends time.