Generate more cases for your law firm
From personal injury to family law, we help law firms generate consistent case leads and dominate local search. Get exclusive leads that convert into signed retainers.
Trusted by law firms nationwide
Most law firms are invisible online
When people need legal help, they search online first. If your firm isn't showing up on the first page of Google, you\'re losing cases to competitors every single day.
Become the #1 choice in your area
Our legal marketing system puts your firm in front of people actively searching for legal representation—generating exclusive, high-quality case leads at a fraction of what you'd pay lead aggregators.
The challenges law firms face
We understand the unique obstacles you face in growing your legal practice.
Intense Competition
Multiple law firms compete for the same clients, with large firms often outspending smaller practices.
Expensive CPC Rates
Legal keywords are among the most expensive in Google Ads, with some costing $100+ per click.
Client Acquisition Cost
The cost to acquire a single client keeps rising, making it harder to maintain profitability.
Reputation Management
One bad review can significantly impact client trust and case intake rates.
Poor Search Visibility
Your firm isn't appearing when potential clients search for legal services in your area.
Bar Association Compliance
Marketing must comply with bar advertising rules while still being effective.
How we help law firms grow their practice
Our proven four-pillar approach drives consistent case leads and revenue growth for law firms.
Local SEO Domination
We optimize your Google Business Profile and website to rank #1 when potential clients search for legal services in your practice area.
Targeted PPC Campaigns
Strategic Google Ads campaigns that target clients actively searching for legal representation, maximizing your ad spend efficiency.
High-Converting Website
Professional websites designed to convert visitors into case inquiries, with clear calls-to-action and client testimonials.
Reputation Management
We help you build a 5-star reputation with review generation, monitoring, and professional response strategies.
From first call to consistent leads
A proven timeline that takes you from zero to a lead-generating machine. Here's exactly what to expect.
Discovery & Audit
- Competitive analysis of top-ranking law firms
- Practice area research and keyword opportunities
- Complete website and current marketing audit
Strategy Development
- Custom campaign planning based on your practice area
- In-depth keyword research and local targeting
- Content strategy and messaging framework
Launch
- PPC campaign deployment across platforms
- Website optimization and landing page creation
- SEO-optimized legal content creation and publishing
Growth & Optimization
- A/B testing and conversion rate optimization
- Continuous campaign refinement and scaling
- Monthly reporting and strategy adjustments
Ready to get started?
Schedule your free consultation and get your customized marketing roadmap within 48 hours.
Start Your Journey TodayComplete marketing solutions
Everything you need to generate more case leads and dominate your local legal market
Need a custom marketing strategy for your law firm?
Get Your Free Strategy CallDIY marketing vs hiring experts
Before you decide to do it yourself, see what it really takes—and what it costs.
DIY Marketing Reality
Less time serving customers, inconsistent results, constant stress
KeyGrow Partnership
Stop wasting time and money on DIY marketing
Let our team of automotive marketing experts handle everything while you focus on serving customers.
Get Expert Marketing TodayMarketing for every legal practice area
Specialized strategies for your specific practice area and target clients.
Don't see your practice area?
We work with all types of law firms. Let's discuss your specific needs.
Schedule a ConsultationWebsites that convert visitors
Your website is often the first impression potential clients have of your firm. We build high-converting law firm websites designed to capture case leads and showcase your legal expertise.
Mobile-First Design
Over 78% of legal searches happen on mobile devices. We build websites that look perfect and load fast on every device.
Speed Optimization
Page speed directly impacts conversions and SEO rankings. Our sites load in under 2 seconds with optimized images and code.
Lead Capture Systems
Strategic forms, chatbots, and CTAs positioned throughout your site to capture visitors before they leave and visit a competitor.
Online Booking
Seamless case inquiry forms and contact systems that capture potential clients 24/7.
Every website includes
Landing pages that maximize conversions
Generic website pages lose potential customers. Our conversion-optimized landing pages are designed for one purpose: turning visitors into leads.
Higher Conversion Rates
Purpose-built landing pages convert 3-5x better than generic website pages by removing distractions and focusing on a single goal.
Audience Targeting
Create specific pages for different services or locations with messaging that speaks directly to each audience segment.
Better Ad Performance
Landing pages improve Google and Facebook ad quality scores, reducing cost-per-click and increasing ROI by 40-60%.
Easy Testing
Quickly A/B test headlines, offers, and layouts to continuously improve conversion rates without affecting your main site.
Landing page types we create
PPC that delivers qualified leads
Stop wasting money on expensive lead portals. Our legal PPC campaigns generate exclusive, qualified case leads at a fraction of the cost of shared leads.
Immediate Results
Start generating qualified leads within 24-48 hours of campaign launch while SEO builds momentum.
Precise Targeting
Target specific neighborhoods, demographics, case types, and legal intent signals to reach your ideal clients.
Scalable Growth
Start with modest budgets and scale up quickly as ROI is proven and you can handle increased lead volume.
Full Transparency
Complete visibility into ad performance, cost per lead, conversion rates, and ROI with detailed monthly reporting.
Lower Lead Costs
Generate leads at 50-70% lower cost than traditional advertising while maintaining exclusive ownership of every lead.
Advertising platforms we use
Average performance metrics
SEO that builds lasting dominance
While PPC delivers immediate results, SEO builds long-term market dominance that generates leads at a fraction of the cost—month after month, year after year.
Local Dominance
Rank first for practice area searches like "personal injury lawyer in [city]" and "family law attorney near me".
Lower Cost Per Lead
SEO leads cost 75-90% less than PPC leads once established, delivering dramatically better long-term ROI.
Trust & Authority
High organic rankings build credibility—consumers trust organic results more than paid ads.
Compound Growth
SEO results compound over time—the work you do in month 3 continues generating leads in months 12, 24, and beyond.
24/7 Lead Generation
Unlike ads that stop when budget runs out, SEO generates leads continuously without ongoing ad spend.
Our SEO services include
Typical SEO timeline
Why the best law firms use both together
SEO and PPC aren't competing strategies—they\'re complementary forces that multiply your results when combined.
SEO
Long-term dominance
Builds lasting equity
Every article, page, and optimization compounds over time—work done today generates leads for years.
Lower cost per lead
$15-30 per lead once established vs $50-150 for PPC—80-90% savings at scale.
Builds trust & authority
Organic rankings signal credibility—buyers trust top organic results more than ads.
24/7 passive lead flow
Generates leads continuously without ongoing ad spend—works while you sleep.
Timeline: 4-6 months
Results build gradually but deliver exponential returns year after year.
PPC
Immediate impact
Instant lead flow
Start generating qualified buyer and seller leads within 24-48 hours of launch.
Surgical targeting
Target specific neighborhoods, demographics, income levels, and buyer intent signals.
Total budget control
Scale investment up or down instantly based on lead capacity and market conditions.
Rapid optimization
Fast A/B testing reveals exactly what messaging resonates with your market.
Ongoing investment required
Stops when budget runs out, but delivers predictable, scalable results.
The power of both combined
When SEO and PPC work together, they create a multiplier effect that dramatically outperforms either strategy alone.
vs 200-400% for single channel strategy
Own both paid and organic positions
By year 2 as SEO takes over from PPC
How they work together
PPC generates revenue from day one
While SEO builds momentum over months 1-6, PPC delivers immediate cash flow to fund operations.
PPC data informs SEO strategy
Learn which keywords, messaging, and offers convert best, then optimize your SEO content accordingly.
SEO reduces PPC dependency over time
As organic rankings improve, gradually shift budget from paid to organic for dramatically lower lead costs.
Dominate the entire search page
Own both the #1 organic position and top ad placements—maximum visibility and credibility.
Recommended budget evolution
Calculate your potential return on investment
See exactly how much more revenue you could generate with professional legal marketing.
Your Current Situation
Detailed Breakdown
Results are projections based on typical KeyGrow client performance. Actual results may vary.
AEO vs SEO: What law firms need to know
Search is evolving. While SEO targets traditional search engines, AEO optimizes for AI-powered answers from ChatGPT, Siri, and voice assistants.
Why law firms need both
Potential clients are finding legal services in multiple ways. You need to be visible everywhere.
SEO for Google
When people search "personal injury lawyer near me" or "divorce attorney in [city]"
AEO for AI engines
When they ask ChatGPT "Who's the best DUI lawyer in my area?"
Voice assistants
When they ask Siri "Find me an immigration lawyer nearby"
We optimize for both traditional and AI search
Our legal marketing strategies ensure you're visible everywhere potential clients are searching—from Google to ChatGPT to voice assistants.
Get Future-Ready MarketingGenerate more cases with proven legal marketing
See how our PPC and SEO strategies have helped professional services businesses generate consistent leads and grow their practices.
181.8% Conversion Increment in Google Ads
Eviction Lawyer Generates $600 Per Conversion with Targeted PPC & Landing Page Strategy
90+ Monthly Seller Calls from Organic Search
Missouri Home Buying Company Generates $70K+ Business Through Strategic SEO
Conversion-Focused Legal Landing Page
Estate Planning Law Firm Increases Consultation Bookings with Targeted PPC Landing Page
Explore more marketing success stories
View All Case StudiesReady to grow your legal business?
Schedule a free consultation to discover how we can achieve similar results for your business.
Get Free ConsultationTrusted by businesses across industries
Don't just take our word for it. See what our clients say about partnering with KeyGrow for their Google Ads campaigns.
Based on 50+ client reviews
"I really like working with KeyGrow team, professional and polite and is extremely responsive. I'm glad that I chose them out of all of the other listings. They have a very good understanding of real estate PPC campaigns."
Mallie
Home Buyer Company
"KeyGrow has been a great help in managing our Google ads account for two businesses that we own. He always responds quickly and is a pleasure to work with!"
Michael Belmont
Energy Provider
"Very responsive, delivered work with a high quality standard. Already completed multiple projects together"
Marcel
B2B Product
"KeyGrow's expertise and dedication in managing our Google Ads PPC campaigns helped us achieve impressive ROI. Highly recommended professional!!"
Jones
Legal Services Firm
"Very good communication and understood business so was able to add some value insights."
Drew Deleon
Realtor
"Great company to work with!!"
Michaella Grassi
Real Estate Agent
"KeyGrow has been working on google ads for my website and he has done a fantastic job it has increased my revenue to roof. Thank you"
Sam
Ecommerce Store
"As always KeyGrow is amazing to work with!"
Grace Kouassi
Real Estate Home Buyer
"KeyGrow's communication and fresh ideas stood out. Junaid is the best Google Ads expert we've worked with, boosting our business."
Jessica
Car Detailer
"KeyGrow fixed my Google Ads quickly and professionally. Their patience and effectiveness impressed me. Very happy with the results."
Rob Wetmore
Martial Arts Instructor
"I really like working with KeyGrow team, professional and polite and is extremely responsive. I'm glad that I chose them out of all of the other listings. They have a very good understanding of real estate PPC campaigns."
Mallie
Home Buyer Company
"KeyGrow has been a great help in managing our Google ads account for two businesses that we own. He always responds quickly and is a pleasure to work with!"
Michael Belmont
Energy Provider
"Very responsive, delivered work with a high quality standard. Already completed multiple projects together"
Marcel
B2B Product
"KeyGrow's expertise and dedication in managing our Google Ads PPC campaigns helped us achieve impressive ROI. Highly recommended professional!!"
Jones
Legal Services Firm
"Very good communication and understood business so was able to add some value insights."
Drew Deleon
Realtor
"Great company to work with!!"
Michaella Grassi
Real Estate Agent
"KeyGrow has been working on google ads for my website and he has done a fantastic job it has increased my revenue to roof. Thank you"
Sam
Ecommerce Store
"As always KeyGrow is amazing to work with!"
Grace Kouassi
Real Estate Home Buyer
"KeyGrow's communication and fresh ideas stood out. Junaid is the best Google Ads expert we've worked with, boosting our business."
Jessica
Car Detailer
"KeyGrow fixed my Google Ads quickly and professionally. Their patience and effectiveness impressed me. Very happy with the results."
Rob Wetmore
Martial Arts Instructor
Average Rating
Happy Clients
Client Retention
Years Experience
Legal marketing questions answered
Everything you need to know about our law firm marketing services.
Budget requirements vary based on your market, practice area, and competition. Small markets typically need $3,000-6,000/month, medium markets $6,000-12,000/month, and large metro markets $12,000-25,000+/month. Personal injury firms typically need higher budgets due to competitive CPCs. During your free consultation, we'll provide market-specific recommendations based on your goals and competition.
PPC advertising generates case leads within 24-48 hours and reaches optimal performance in 30-60 days. SEO shows initial improvements in 2-3 months, significant results by 4-6 months, and dominant positioning in 6-12 months. Most law firm clients see measurable improvement in case inquiries within the first 30 days.
No. While we recommend minimum 6-month engagements for optimal results, we don't lock clients into long-term contracts. Our services are month-to-month after an initial onboarding period. We earn your business every month through results, not contractual obligations.
We work with all practice areas including personal injury, family law, criminal defense, estate planning, immigration, business law, bankruptcy, real estate, employment law, and more. Our strategies are customized for each practice area and local market.
We have extensive experience with bar advertising rules across all 50 states. All ad copy, website content, and landing pages are reviewed for compliance before launch. We stay updated on rule changes and ensure your marketing meets all ethical requirements.
The optimal strategy combines both. PPC delivers immediate case leads while SEO builds long-term value. We typically recommend new clients allocate 60-70% to PPC initially, then shift toward 50/50 as SEO momentum builds. By year 2, many firms reduce PPC to 30% as organic search dominates.
Legal keywords are among the most expensive in Google Ads, with some costing $100-300+ per click. We use advanced strategies including long-tail keyword targeting, negative keyword management, dayparting, geographic targeting, and quality score optimization to maximize your budget efficiency and reduce cost per case lead.
Our law firm clients typically achieve 400-600% ROI within 6-12 months. For example, if you invest $5,000/month and generate 60 leads at $83/lead, with a 25% conversion rate and $5,000 average case value, that's $75,000 in case revenue—1,400% ROI. Results compound over time as SEO builds.
Absolutely. Google Business Profile optimization is a core part of our local SEO strategy. We optimize your profile, manage reviews, post updates, and ensure you're appearing in the local map pack for relevant searches in your practice area.
We provide comprehensive monthly reporting that tracks leads, calls, form submissions, cost per lead, conversion rates, keyword rankings, and estimated case value. You'll have access to a real-time dashboard showing all campaign metrics, plus monthly strategy calls to discuss performance and optimization.
Still have questions?
Our team is here to help. Schedule a free consultation to get personalized answers.
Schedule Free ConsultationStop losing cases to competitors. Start dominating your market.
Get a free, comprehensive marketing audit that reveals exactly where you're losing case leads and the specific opportunities to grow your practice.
Competitive Analysis
How you stack up against local law firms
Keyword Opportunities
High-value case searches you're missing
Custom 90-Day Plan
Actionable steps to increase case intake