Book more clients and build recurring revenue
Stop chasing one-time cleaning jobs. Our cleaning service marketing system generates consistent leads for recurring residential clients, commercial contracts, and premium deep cleaning services all year long.
Trusted by leading cleaning companies
Most cleaning companies are invisible online
When homeowners need house cleaning, maid services, or deep cleaning, they search online first. If your cleaning company isn't showing up on the first page of Google, you're losing recurring clients and high-value jobs to competitors every single day.
Become the #1 choice in your area
Our cleaning service marketing system puts your company in front of homeowners actively searching for your services—generating exclusive, high-quality leads at a fraction of what you'd pay lead aggregators.
Challenges cleaning companies face today
The cleaning industry is more competitive than ever. Here is what is holding most cleaning service providers back.
Expensive Shared Cleaning Leads
HomeAdvisor, Thumbtack, and Handy charge $25-75 per cleaning lead shared with 3-5 competing cleaning companies in your area.
High Client Turnover
Clients cancel, move away, or switch services constantly. Without a system to replace them, you are always scrambling to fill your schedule.
Low-Cost Competitor Pressure
Gig workers, side hustlers, and budget cleaning services undercut your prices, making it hard to charge what quality service deserves.
Outdated or No Website
Your website does not showcase your services, build trust, or convert visitors searching for house cleaning and maid services into bookings.
Trust and Reputation Gap
New clients are hesitant to let strangers into their homes. Without strong reviews and online presence, building trust is an uphill battle.
Too Busy Cleaning Houses
You are too busy scrubbing floors, organizing homes, and managing your team to learn complex digital marketing strategies.
How we build predictable growth
Our proven methodology combines immediate results with long-term market dominance, all while building your brand and reducing reliance on expensive advertising.
Immediate Cleaning Lead Generation
Launch PPC campaigns within 48 hours targeting "house cleaning near me," "maid service," and "deep cleaning" searches to generate qualified booking requests immediately.
Local Search Dominance
Dominate "house cleaning near me" and "maid service" searches in your area. Build year-round presence with recurring cleaning and move-out content at 75-90% lower cost than PPC.
Premium Cleaning Brand
Position yourself as the premium cleaning service specializing in quality, reliability, and attention to detail—not the cheapest, but the most trusted.
Recurring Client Conversion
Implement systems that convert one-time deep cleans into recurring weekly and bi-weekly clients worth thousands annually. Automated follow-ups keep your schedule consistently full.
From first call to consistent leads
A proven timeline that takes you from zero to a lead-generating machine. Here's exactly what to expect.
Discovery & Audit
- Competitive analysis of top-ranking local cleaning services
- Service area research and keyword opportunities
- Complete website and current marketing audit
Strategy Development
- Custom campaign planning based on your services
- In-depth keyword research and local targeting
- Content strategy and messaging framework
Launch
- Local Service Ads and PPC campaign deployment
- Website optimization and landing page creation
- SEO-optimized content creation and publishing
Growth & Optimization
- A/B testing and conversion rate optimization
- Continuous campaign refinement and scaling
- Monthly reporting and strategy adjustments
Ready to get started?
Schedule your free consultation and get your customized marketing roadmap within 48 hours.
Start Your Journey TodayComplete marketing solutions
Everything you need to generate more booking requests and dominate your local market
Need a custom marketing strategy for your cleaning business?
Get Your Free Strategy CallDIY marketing vs hiring experts
Before you decide to do it yourself, see what it really takes—and what it costs.
DIY Marketing Reality
Less time cleaning, inconsistent results, constant stress
KeyGrow Partnership
Stop wasting time and money on DIY marketing
Let our team of cleaning service marketing experts handle everything while you focus on running your business.
Get Expert Marketing TodayMarketing for every cleaning service you offer
Different cleaning services require different marketing approaches. We create targeted campaigns for each service to build your client base and maximize recurring revenue.
Recurring House Cleaning
Build a steady revenue stream with marketing campaigns that convert one-time clients into weekly, bi-weekly, and monthly recurring cleaning contracts.
Deep Cleaning Services
Attract homeowners seeking thorough deep cleans, spring cleaning, and detailed sanitization services with campaigns highlighting your attention to detail.
Move-In/Move-Out Cleaning
Capture renters, homeowners, and property managers needing move-out cleans, move-in preparation, and security deposit guarantee services.
Commercial Cleaning
Generate B2B leads from offices, medical facilities, retail stores, and commercial spaces needing professional janitorial and cleaning services.
Post-Construction Cleaning
Partner with contractors and builders by marketing your construction cleanup services for new builds, renovations, and remodeling projects.
Specialty Cleaning
Market carpet cleaning, window washing, pressure washing, and specialty services to increase your average ticket and service offerings.
Ready to grow your cleaning business?
Get a customized marketing strategy for your specific cleaning services and growth goals.
Get Free ConsultationWebsites that convert visitors into bookings
Your website is often the first impression potential customers have of your business. We build high-converting sites designed to turn visitors into booked cleaning appointments.
Mobile-First Design
Over 75% of cleaning searches happen on mobile. We build sites that look perfect and load fast on every device.
Click-to-Call
One-tap calling from every page. When homeowners need cleaning help, they can reach you instantly without searching.
Online Scheduling
Let customers book cleaning appointments 24/7 without calling. Integrates with your existing scheduling system.
Speed Optimization
Page speed directly impacts conversions and SEO rankings. Our sites load in under 2 seconds.
Every cleaning company website includes
Landing pages that maximize every ad dollar
Generic website pages waste ad spend. Our conversion-optimized landing pages are designed for one purpose: turning clicks into booked cleaning appointments.
Higher Conversion Rates
Purpose-built landing pages convert 3-5x better than generic website pages by focusing on a single cleaning service.
Service-Specific Targeting
Create dedicated pages for each service—house cleaning, deep cleaning, move-out cleaning—with tailored messaging.
Better Ad Performance
Landing pages improve Google ad quality scores, reducing cost-per-click and increasing ROI by 40-60%.
Recurring Service Ready
Dedicated landing pages for recurring cleaning packages capture long-term clients with subscription-focused messaging.
Landing page types we create
PPC that delivers exclusive cleaning leads
Stop sharing leads with competitors. Our PPC campaigns generate exclusive, qualified cleaning leads at a fraction of what you would pay lead aggregators.
Immediate Results
Start generating qualified cleaning leads within 24-48 hours of campaign launch while SEO builds momentum.
Hyper-Local Targeting
Target specific zip codes, neighborhoods, and service areas to reach homeowners in your coverage zone.
Google Guaranteed
Local Service Ads with the Google Guarantee badge build instant trust and generate high-intent leads.
Scalable Growth
Start with modest budgets and scale up quickly as ROI is proven and you can handle increased booking volume.
Lower Cost Than Aggregators
Generate exclusive leads at 40-60% less than Thumbtack or Angi—and you own every lead.
Advertising platforms we use
Average performance metrics
SEO that builds lasting local dominance
While PPC delivers immediate results, SEO builds long-term market dominance that generates cleaning leads at a fraction of the cost—month after month, year after year.
Local Map Dominance
Rank in the Google 3-pack for "near me" searches that generate 80% of local cleaning service calls.
Lower Cost Per Lead
SEO leads cost 70-85% less than PPC once established, delivering dramatically better long-term ROI.
Trust & Authority
High organic rankings build credibility—homeowners trust top organic results more than ads.
Compound Growth
SEO results compound over time—the work you do in month 3 continues generating leads in months 12, 24, and beyond.
24/7 Lead Generation
Unlike ads that stop when budget runs out, SEO generates leads continuously without ongoing ad spend.
Our SEO services include
Typical SEO timeline
Why top cleaning companies use both together
SEO and PPC are not competing strategies—they are complementary forces that fill your cleaning schedule faster when combined.
SEO
Long-term dominance
Builds lasting equity
Every page and optimization compounds over time—work done today generates cleaning leads for years.
Lower cost per lead
$8-20 per lead once established vs $25-50 for PPC—up to 70% savings at scale.
Builds trust & authority
Organic rankings signal credibility—homeowners trust top organic results more than ads.
24/7 passive lead flow
Generates cleaning leads continuously without ongoing ad spend—works while you sleep.
PPC
Immediate impact
Instant lead flow
Start generating qualified house cleaning and deep cleaning leads within 24-48 hours of launch.
Surgical targeting
Target specific zip codes, neighborhoods, and high-value recurring service opportunities.
Total budget control
Scale investment up or down instantly based on capacity and seasonal demand.
Rapid optimization
Fast A/B testing reveals exactly what messaging resonates with your market.
The power of both combined
When SEO and PPC work together, they create a multiplier effect that dramatically outperforms either strategy alone.
vs 180-350% for single channel strategy
Own both paid and organic positions
By year 2 as SEO takes over from PPC
How they work together
PPC generates revenue from day one
While SEO builds momentum over months 1-6, PPC delivers immediate cash flow to fund operations.
PPC data informs SEO strategy
Learn which keywords, messaging, and offers convert best, then optimize your SEO content accordingly.
SEO reduces PPC dependency over time
As organic rankings improve, gradually shift budget from paid to organic for dramatically lower lead costs.
Dominate the entire search page
Own both the #1 organic position and top ad placements—maximum visibility and credibility.
Recommended budget evolution
See what $2,000/month could add to your cleaning business
Based on real data from 100+ successful cleaning companies. Generate exclusive house cleaning, deep cleaning, and recurring service leads year-round.
Your Business Details
Projected Results
* Calculations based on $25 average cost per lead and 35% lead-to-booking conversion rate. Results vary by location, services offered, and reputation.
Get Your Custom Growth PlanAEO vs SEO: What's the difference?
Search is evolving. While SEO targets traditional search engines, AEO optimizes for AI-powered answers from ChatGPT, Perplexity, and voice assistants.
Traditional SEO
Optimizes for Google search results. Users type queries, click links, and browse websites.
Answer Engine Optimization
Optimizes for AI-powered answers. ChatGPT, Perplexity, and Gemini provide direct answers without clicking links.
Why cleaning companies need both
Your future customers are searching in multiple ways. You need to be visible everywhere.
SEO for Google
When homeowners search "house cleaning near me" or "maid service in [city]"
AEO for AI engines
When they ask ChatGPT "What's the best cleaning service in my area?"
Voice assistants
When they ask Alexa "Find me a house cleaner nearby"
We optimize for both traditional and AI search
Our cleaning service marketing strategies ensure you're visible everywhere your customers are searching - from Google to ChatGPT to voice assistants.
Get Future-Ready MarketingFill your schedule with quality cleaning clients
Our campaigns help cleaning businesses generate consistent leads and build recurring client bases that provide predictable revenue.
From $100 to $22 Cost Per Conversion
Car Detailer Gets +650% Increase in Bookings with Strategic Google Ads & Landing Page Optimization
115+ Phone Calls Monthly from SEO
Canadian Cell Phone Repair Business Dominates Local Search with $35K+ Revenue
50+ Monthly Job Calls from Organic Search
Missouri Cleanout Company Grows $6K+ Monthly with Local SEO Strategy
See how we help businesses grow
View All Case StudiesReady to grow your cleaning business?
Schedule a free consultation to discover how we can achieve similar results for your business.
Get Free ConsultationTrusted by businesses across industries
Don't just take our word for it. See what our clients say about partnering with KeyGrow for their Google Ads campaigns.
Based on 50+ client reviews
"I really like working with KeyGrow team, professional and polite and is extremely responsive. I'm glad that I chose them out of all of the other listings. They have a very good understanding of real estate PPC campaigns."
Mallie
Home Buyer Company
"KeyGrow has been a great help in managing our Google ads account for two businesses that we own. He always responds quickly and is a pleasure to work with!"
Michael Belmont
Energy Provider
"Very responsive, delivered work with a high quality standard. Already completed multiple projects together"
Marcel
B2B Product
"KeyGrow's expertise and dedication in managing our Google Ads PPC campaigns helped us achieve impressive ROI. Highly recommended professional!!"
Jones
Legal Services Firm
"Very good communication and understood business so was able to add some value insights."
Drew Deleon
Realtor
"Great company to work with!!"
Michaella Grassi
Real Estate Agent
"KeyGrow has been working on google ads for my website and he has done a fantastic job it has increased my revenue to roof. Thank you"
Sam
Ecommerce Store
"As always KeyGrow is amazing to work with!"
Grace Kouassi
Real Estate Home Buyer
"KeyGrow's communication and fresh ideas stood out. Junaid is the best Google Ads expert we've worked with, boosting our business."
Jessica
Car Detailer
"KeyGrow fixed my Google Ads quickly and professionally. Their patience and effectiveness impressed me. Very happy with the results."
Rob Wetmore
Martial Arts Instructor
"I really like working with KeyGrow team, professional and polite and is extremely responsive. I'm glad that I chose them out of all of the other listings. They have a very good understanding of real estate PPC campaigns."
Mallie
Home Buyer Company
"KeyGrow has been a great help in managing our Google ads account for two businesses that we own. He always responds quickly and is a pleasure to work with!"
Michael Belmont
Energy Provider
"Very responsive, delivered work with a high quality standard. Already completed multiple projects together"
Marcel
B2B Product
"KeyGrow's expertise and dedication in managing our Google Ads PPC campaigns helped us achieve impressive ROI. Highly recommended professional!!"
Jones
Legal Services Firm
"Very good communication and understood business so was able to add some value insights."
Drew Deleon
Realtor
"Great company to work with!!"
Michaella Grassi
Real Estate Agent
"KeyGrow has been working on google ads for my website and he has done a fantastic job it has increased my revenue to roof. Thank you"
Sam
Ecommerce Store
"As always KeyGrow is amazing to work with!"
Grace Kouassi
Real Estate Home Buyer
"KeyGrow's communication and fresh ideas stood out. Junaid is the best Google Ads expert we've worked with, boosting our business."
Jessica
Car Detailer
"KeyGrow fixed my Google Ads quickly and professionally. Their patience and effectiveness impressed me. Very happy with the results."
Rob Wetmore
Martial Arts Instructor
Average Rating
Happy Clients
Client Retention
Years Experience
Everything you need to know about cleaning service marketing
Get answers to the most common questions about our marketing services for cleaning companies.
Still have questions?
Schedule a free consultation and we will answer all your questions about cleaning service marketing.
Get Free ConsultationStop chasing one-time jobs. Build recurring revenue with quality clients.
Get a free cleaning business marketing audit revealing where you're losing house cleaning and commercial cleaning leads—and the exact opportunities to fill your schedule with recurring clients.
Competitive Analysis
How you stack up against local cleaning companies
Keyword Opportunities
High-value searches you're missing
Custom 90-Day Plan
Actionable steps to increase bookings