The white label SEO provider your clients never hear about.
You sell it. We build it under your brand. Your client sees your logo on the strategy, the content, and the report. You keep the relationship and the margin.
Three quick steps. We send rates and a sample report back, not a pitch deck.
Step 1 of 3
NDA on request Reply in one business day
The team behind 200+ local businesses ranked across 9 industries. You will not find a partner agency named anywhere on this page, and that is the entire point.
The agency squeeze
You can sell SEO faster than you can staff it.
Every agency hits the same wall. The pipeline is fine. Delivery is the problem. So you hire, and the new salary lands on your P&L in month one while the client revenue ramps over six. Growth costs you margin.
8%
net margin at agencies with 50+ staff, against 19% for teams under 10
Source: Promethean Research, 2026
2-3×
the multiple agencies price retail retainers at over wholesale cost
Source: Nico Digital benchmark, 2026
55%
median gross margin on a resold SEO retainer, in a 45 to 65% band
Source: Nico Digital benchmark, 2026
How white label SEO works
You own the client. We own the delivery.
There is one rule that makes a white label SEO partnership work, and it is the boundary. Here is exactly where ours sits.
Your client sees
100% your brand
As far as your client is concerned, you have an in-house SEO team. Nothing we produce carries our name, our domain, or a link back to us.
YOUR LOGOMonthly SEO ReportAugust 2026
+42%
Organic sessions
14
Keywords in top 3
9
New backlinks
Work completed this month
8 service pages optimized Google Business Profile categories rebuilt 20 local citations submitted
Prepared by Your Agency for Client Name
Your logo on every report, audit and strategy document
Your email address on every message they receive
Your strategist on every call, using work we prepared
Your contract, your invoice, your payment terms
+
We do
Behind your brand
The whole retainer, delivered on a schedule you can promise a client with a straight face. You get a shared workspace, a monthly deliverables log, and one person to ask.
Keyword research, competitor mapping and the monthly plan
On-page and technical fixes, schema, and site speed work
Content written to your client brand voice, never published under ours
Link building, local citations and Google Business Profile management
AEO work so the client gets cited in AI answers, not just Google
The report, built unbranded so you drop your logo straight on it
Your sales
+
Our delivery
=
A service line with no payroll
Who this is for
Built for agencies that sell well and would rather not hire.
Most of our partners never planned to be an SEO agency. They sell something else, clients keep asking, and turning it down was costing them more than fulfilling it.
Web design studiosBranding agenciesPPC and paid media shopsSocial media agenciesFull-service marketing agenciesSolo consultantsFranchise marketing groupsVideo and creative studiosPR firmsCRM and automation partnersLocal media companiesIT and MSP providers
This is for you if
You already have clients asking for SEO and you keep saying not yet
You would rather add a service line than add a salary
You want to keep the client relationship, the invoice and the pricing control
You can hold a monthly retainer conversation with your own client
Probably not a fit if
You want us on sales calls closing your deals for you, that is your job
You need work delivered this week, SEO compounds over months
You want the cheapest possible cost per link and do not care where it comes from
You would rather mark up 5x than have your client renew twice
By the numbers
200+
Local businesses ranked
Across 9 industries, direct and through partner agencies.
$47M+
Client revenue generated
Tracked through our reporting and client receipts.
9+ yrs
Doing exactly this
Same in-house team behind every retainer we fulfill.
An honest note on proof
We cannot show you a single partner logo.
Every provider page you have read today has an agency logo wall on it. Ours does not, and it never will. If we would put your logo on this page after you signed, the promise we just made you is worthless.
So here is what we can put in front of you instead: results from our own direct clients, where we hold the permission to name the work. Same team, same process, same deliverables you would be reselling. On a partner call we walk you through a live account with the client details redacted, and you can ask us anything about it.
Mutual NDA signed before we discuss anything, on request
Redacted sample report and audit sent with your rates
No case study, testimonial or logo published without written sign-off
Verified direct-client results
1,519%
organic traffic growth
for a doctor's practice in Dubai, over 12 months
50+
monthly phone calls
for a junk removal company, in 6 months
115+
monthly phone calls
for a phone repair business, in 7 months
Full numbers and timelines live on our case studies page.
What we fulfill
Take the whole retainer, or just the part you cannot staff.
Partners buy these four together most of the time. You can also buy one, keep the rest in-house, and we will stay in our lane.
White label local SEO
Most agencies resell local first, because it is the easiest scope to explain and the fastest to show progress on. We run the map pack work end to end: profile, proximity, reviews, and the service-area pages that let a client rank outside the block their office sits on.
The tier most partners start on. It maps cleanly to a $900 to $1,000 retail retainer.
Google Business Profile rebuilt: categories, services, description, photos, posts
Name, address and phone consistency fixed across the citation ecosystem
Service-area and city pages written per location the client actually serves
Review acquisition process handed to you as a client-ready playbook
Map pack rank tracking by grid point, not just by city center
White label on-page SEO and technical
The unglamorous half of the retainer, and the half that quietly loses clients when nobody does it. We audit, we fix, and we log every change so you can show your client what moved and when.
We work in your client CMS with the access you already hold. No new logins to explain.
Full technical audit: crawl, index coverage, redirects, canonicals, duplicates
Title, meta and heading rewrites across the pages that actually earn traffic
Core Web Vitals and page speed work, with before and after numbers
Internal linking rebuilt so authority reaches the money pages
Change log written in plain language for your client report
White label SEO link building
This is where reseller relationships usually break, because cheap links are easy to sell and expensive to undo. Every link we place is one we would be happy to show the client, with the live URL and the reason it was worth getting.
No private blog networks, no bulk directories, nothing we would have to explain away later.
Digital PR and editorial placements on sites with real traffic
Local press, chamber, association and sponsorship links for local clients
Niche resource and industry directory placements
Anchor text planned across the profile, not repeated into a pattern
Every placement reported with a live URL, so nothing is unverifiable
White label AEO and AI search
The part most providers have not built yet, and the easiest thing you have to upsell this year. Clients are already asking whether they show up in ChatGPT. Right now you can be the agency in your market with an answer.
Included in every partner tier rather than sold as an add-on, so you can bundle it or charge for it.
AI prompt set built per client, tracked monthly across the major assistants
Answer-first content structured the way AI systems actually quote
llms.txt, entity markup and the citation surfaces that feed AI answers
Visibility reporting you can put in front of a client who asked the question
The math
What a white label SEO line is actually worth to you.
Pick a tier. Set what you would bill. The number that matters is the one you keep.
Partner tier
Clients you would white label5 clients
What you bill each client$1,500
Your cost per client$597/mo
Your profit per client$903/mo
A 60% margin sits inside the 45 to 65% band resold SEO retainers usually run at.
Three ways to fulfill SEO. Only one scales on demand.
Hiring gives you control and costs you cash flow. The cheapest provider you can find gives you volume and costs you renewals. This is the version built to survive the client asking hard questions.
Wholesale rates, per client, per month. Month-to-month on every tier, so a client who leaves you does not leave you carrying a contract.
Volume gate
Partner rates apply from 3 active clients. That is the honest reason they sit below our public retail pricing, and it is what stops your client finding a cheaper number by searching our name. Below 3 clients we quote you our direct rate and move you over when you get there.
Start here
Partner
You keep, per client
$553/mo
61% gross margin
You pay$347/mo
You bill$900 to $1,000
Comparable wholesale elsewhere $600+/mo
Local clients with one location and a defined service area.
Best for Home services, trades, single-location practices
AEO: 20 AI prompts tracked plus a dedicated AI visibility plan
Up to 6 programmatic location or service pages per month
Named strategist who joins your client calls as your team
Bill ranges are what agencies in each tier typically charge their own client, based on the published 2026 reseller benchmarks. What you actually charge is entirely yours to set. No setup fees, no minimum term, no exclusivity clause.
After you apply
Your first week as a partner.
No discovery sequence, no proposal deck, no three-call qualification process. You asked a commercial question, so you get commercial answers.
01
Today
You send the application
Three steps, about 90 seconds. Client count, services you need, and what you are working with today.
02
Within one business day
Rates and a sample report come back
Your tier, your rate, and a redacted sample of the monthly report your client would receive. A real one, not a template screenshot.
03
Same week
NDA and shared workspace
Mutual NDA if you want one, then a shared board where briefs go in and deliverables come out. One named contact on our side.
04
Within 7 days
First client onboarded
Send the kickoff brief and the audit starts. You can start selling the service line before the first account is even live.
No exclusivity, no minimum term. Add a client, pause a client, or stop entirely. You are billed per active account, month to month, and every asset we built stays with your client.
How an account runs
Six steps, and only one of them is your job.
The same cycle on every client account, so you can promise a timeline before you know who is picking it up on our side.
01
Your side
You close the client
You run the pitch, set the price and sign the contract. We are not on the call unless you want us there as your senior strategist.
02
Day 1
One-page kickoff brief
You send us the client, the market, the services and anything you already promised. That is the whole handover. No forms for your client to fill in.
03
Days 2-5
Audit and 30-day plan
We audit the site, the profile and the competitors, then write the plan in language you can forward to the client without editing it.
04
Ongoing
Build and ship
Technical fixes, schema, on-page work, content, citations and links go live on the schedule in the plan. Every change is logged.
05
Ongoing
Authority and AI visibility
Link placements, local mentions and the AEO work that gets the client cited in AI answers, tracked against a prompt set built for their market.
06
Monthly
Unbranded report, on time
Delivered to you before your client meeting, not after. Add your logo, or ask us to prep talking points and walk in ready.
Commercial answers, including the parts that do not flatter us. Still curious? Email sales@keygrow.co.
White label SEO is SEO work that one company delivers and another company sells under its own brand. You keep the client relationship, the contract and the pricing. We do the research, the on-page work, the content, the links and the reporting, and none of it carries our name. To your client, you have an SEO team. That is the whole arrangement.
Three that matter commercially. You can sell a service line without hiring for it, so capacity arrives the day you close the deal rather than six weeks later. Your cost is fixed per client, so you can price a retainer and know your margin before you sign. And you stop turning away or referring out revenue that walks into your pipeline anyway. The tradeoff is that you give up direct control of delivery, which is why the provider you pick matters more than the rate you pay.
Wholesale rates across the market run roughly $300 to $900 a month for local scopes, $900 to $2,500 for mid-market, and $2,500 upward for ecommerce and enterprise work. Our partner tiers start at $347 per client per month and go to $997. Agencies typically resell at two to three times wholesale, which puts most resold SEO retainers in a 45 to 65 percent gross margin band.
Not through us. We do not contact your client, we do not appear on your reports, and we do not publish, name or link to partner work anywhere. Communication runs through you unless you specifically ask for a named strategist to join a call as part of your team. We will sign a mutual NDA before any of it if you want the commitment in writing.
Start from the margin you need rather than from our rate. The published benchmark for resold SEO retainers is 45 to 65 percent gross margin, with the median around 55 percent, which works out to roughly two to three times what you pay wholesale. If you are also doing the strategy conversations, the reporting calls and the account management, the higher end of that range is reasonable. Below about 45 percent the account stops being worth servicing once you count your own time.
Partner rates start at three active clients. That gate exists for an honest reason: our partner pricing sits below the direct pricing we publish for business owners, and without a volume requirement your client could find a cheaper number by searching our name. Below three clients we quote you our direct rate and move you onto partner pricing when you get there. Apply either way.
Yes. Link building is the single service partners most often buy separately, usually because they already have someone doing on-page work. Every placement comes back with a live URL and the reason it was worth getting, so you can put it in front of a client. We do not use private blog networks or bulk directory submissions.
Yes. White label on-page SEO covers the technical audit, title and meta rewrites, heading structure, schema markup, internal linking and Core Web Vitals work, with a plain-language change log for your client report. Plenty of agencies keep content and links in-house and hand us only this part. We work inside the CMS access you already hold.
Yes, and multi-location is where the work gets genuinely hard, so it sits in the middle and top tiers rather than the entry one. That covers a Google Business Profile per location, service-area pages built per market rather than duplicated with the city name swapped, citation consistency across every listing, and map pack tracking by grid point instead of a single city-center reading.
You tell us and we stop billing that account. Every tier is month to month with no minimum term and no exit fee, so a client leaving you does not leave you carrying a contract. Everything built for that client stays with them: pages, content, schema, citations and links.
Coverage and accountability, mostly. A freelancer is one person with one skill set, no cover when they are ill or on holiday, and no bench when you close three clients in a month. A provider gives you a team across technical, content, links and reporting, on a fixed per-client rate, with someone accountable when a client escalates. A good freelancer is often cheaper. They are rarely more reliable at volume.
Local SEO usually shows meaningful movement in 60 to 120 days. AEO and AI citation work can move faster, sometimes 30 to 60 days. Competitive markets take longer. Promise your client three months minimum before judging progress, and be honest that SEO compounds rather than switches on. Anyone offering you a provider who guarantees rankings in week one is selling you a problem.
AEO is built into every SEO partner tier rather than sold as an add-on, so AI visibility work is already included. White label PPC runs on a separate rate card because the economics are different when ad spend is involved. Ask on the application and we will send both.
When you cannot hold the client conversation yourself. White label works because you own the relationship, so if you need someone else to run the strategy calls and defend the results, you want a referral partnership instead and a share of the revenue. It also does not work if you are buying purely on price. At the bottom of the market you are paying for volume, and it usually surfaces later as a client asking why nothing has moved.
Yes. We work with agencies across the United States, Canada, the United Kingdom, Australia and the Gulf. What matters is the language of the client market and the search engine you are targeting, not where your office is. Most of our work targets English-language search.
We onboard a limited number of partner agencies each quarter
Stop referring the work out. Start billing for it.
Send the application and you get your tier, your rate, and a redacted sample report back within one business day. If we are not the right provider for your client mix, we will say so.