Fill Your Trucks with Booked Jobs Every Single Day

Junk removal clicks are more affordable than most home services—$8-35 per click depending on your market and service type. We recommend $2,000-4,000/month to start, which typically generates 60-120+ leads. Scale up as you prove ROI.

With optimized campaigns, most junk removal companies see $80-200 cost per booked job. Given average job values of $350-600, that delivers strong margins. We optimize toward booked jobs, not just leads, because a call that does not book is worthless.

Lead aggregators sell the same homeowner to you and three other haulers. Fastest response wins, and you pay whether you book the job or not. PPC leads come directly to you—exclusive, no competition, and you only pay for the click, not the lead.

ROAS measures revenue generated per dollar spent on ads. If you spend $3,000 and book $12,000 in hauling jobs, that is 4x ROAS. Well-run junk removal campaigns typically hit 3-6x ROAS. Companies with good phone skills and fast response times see the highest returns.

LSAs appear at the very top of Google with a "Google Guaranteed" badge. You pay per lead instead of per click—no wasted spend on people who browse but never call. Junk removal is eligible for LSAs in most markets and they generate excellent lead quality.

Unique tracking numbers on every campaign. When a $500 estate cleanout books, we trace it back to the exact keyword, ad, and landing page that started the conversation. Over time, we know the dollar value of every keyword in your account.

That is exactly how we get the best results. Residential cleanouts, commercial hauling, estate cleanups, appliance removal, and construction debris each get their own campaigns, ads, and landing pages. Different services attract different customers with different needs.

Negative keywords block searches from DIY junk disposal, job seekers, and dumpster rental shoppers. Geographic targeting stays within your service radius. Dayparting shows ads when people actually book. Weekly search term audits catch new waste patterns.

Upfront pricing information—even ranges—because that is what everyone wants to know first. Photos of your trucks and crew build trust. A booking form and click-to-call button make it easy to act. Service-specific pages convert 40% better than generic ones.

Weekly optimizations are standard—bid adjustments, ad copy tests, negative keyword updates. During peak seasons like spring cleanout and moving season, we increase frequency. Slow weeks get budget shifted to higher-performing campaigns automatically.

We set cost per lead and cost per booked job targets based on your market. If we consistently miss after proper optimization time, we keep working at no management fee until targets are met. We do not promise unrealistic numbers—we set honest targets and hit them.

Request a free market analysis. We will research what hauling companies are spending in your area, estimate click costs for your key services, and project realistic lead volume and job bookings. Useful whether you work with us or not.