Websites for real estate brokerages

Real Estate Broker Web Design Company

We design brokerage websites that help you recruit agents, keep your roster current and show listings the way your MLS expects. Your next hire reads your site before they call.

Get StartedBook 15-min call

4.9/5 from 50+ client reviews · 200+ businesses served

  • Recruiting pages written for you
  • Roster you can edit
  • Plans from $1,400
HomeLink Properties website, designed and built by KeyGrowOur build for HomeLink Properties
4.9/5 rating50+ client reviews
+85%conversion lift in 4 weeks from a five-step form

Trusted by 200+ businesses across 9 industries

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Real estate broker web design that recruits

Our real estate broker web design gives your firm a site that recruits agents as well as it shows homes. We write the pages agents read before they switch brokers, build a roster you can update yourself and connect your listings. Most builds go live in six to eight weeks.

  • Agents who reach outRecruiting pages that answer fee, support and lead questions in plain words.
  • A roster that stays currentAdd a new agent or remove a profile from the editor on the same day.
  • Notices in the right spotHomepage links and firm details placed where the rules ask for them.
  • Leads sent to the right agentBuyer and seller forms reach the listing agent, the office or whoever is on duty.
Web design selected
Takes about 90 secondsStep 1 of 2

What's your name?

or press Enter

Next, a few quick questions about your project. If it is a fit, you pick a time for a free 15-minute call.

Our work

Our closest work to a brokerage site

Recruiting runs on forms, so start with ours: a seller form for a cash home buyer and a five-step form for a prequalification site. Tap any card for the full page.

See the results behind these builds
Why KeyGrow

Why brokers work with KeyGrow

We treat the recruiting pages as the main product and the listing search as a helper.

Buyers can find your listings on many sites, right next to the same homes from every other firm. Agents are a different visitor. Each one has to work under a broker, and a careful one looks you up before asking for a meeting.

Agents want straight answers. How do your fee plans work? Who gets the leads? Which tools come with the desk, and what does training look like? Put those answers on the page. An agent comparing firms late at night should not need a coffee meeting to learn the basics.

We still build listing search, office pages and the links your state requires. The recruiting pages just get the most care, because agents are the visitor a brokerage site can win.

Forms people finish

Qualify Before You Buy saw its conversion rate climb 85% within 4 weeks of our five-step form going live. We build recruiting forms the same way.

Rules checked before launch

We place the homepage links your state requires and the firm details NAR asks of member firms.

Roster edits without us

Your office manager can add or remove an agent in minutes, with no ticket to file.

Search and ads in house

Our team runs SEO and Google Ads too, so office and agent pages launch ready for local search.

Industry guide

Rules and numbers behind a brokerage site

Two rules shape what your homepage must carry. One number shows why the recruiting pages matter.

Texas: two homepage links

In Texas, each license holder must link to TREC's Information About Brokerage Services form from the homepage of every business website. The link needs at least 10 point type with the full label, or 12 point with the short one. A second rule asks the same for the Consumer Protection Notice.

What it means for your siteboth links sit on your homepage in readable type, and in the footer of every page. Outside Texas, we ask what your state requires and place it the same way.

Source: TREC Rule 531.20

Firm name and license states

NAR's 2026 Code of Ethics covers member firms' websites. Each one must show the firm's name and the states where it holds a license, in plain view.

What it means for your siteyour firm name and license states appear in the header or footer of every page, so nobody has to hunt for them.

Source: NAR Code of Ethics

Every agent needs a broker

The Bureau of Labor Statistics counted about 427,000 real estate sales agent jobs in 2025. Sales agents must work with a broker, and 54% were self-employed.

What it means for your siteeach of those agents picks a broker, and your recruiting pages are part of how they choose. We write them to answer the first questions an agent asks.

Source: Bureau of Labor Statistics

What you get

What a brokerage site gets from us

Recruiting, roster, listings and required notices come with every brokerage build, at any size.

A recruiting section

Pages on fee plans, support, training, tools and lead policy, written with you and checked by you.

Agent profile pages

One page per agent with a photo, areas, languages, reviews and contact options.

Office pages

Hours, a map and the agents who work from each office you run.

Listing search

Your listings up front and the wider MLS feed behind them, with filters for area, price and home type.

Required links and details

Your firm name, your license states and any homepage links your state requires.

A quiet way to ask about joining

A short form for agents who want to talk privately. It goes only to you.

Case studies

What better forms and pages did

A recruiting form is still a form. Here is what sharper forms and pages did for three of our clients.

Junk Removal & Cleanout Services

+180%

Lead Form Submissions

Website Redesign Transforms Lead Generation

+65%Time on Site

4xUser Engagement

Top 10Search Rankings

Read the case study
Junk Removal Services

6+

Service Pages Created

Complete Website & Brand Identity Creation

NewBrand Identity

SEOReady Structure

PPCOptimized Forms

Read the case study
Real Estate / Mortgage Pre-Qualification

+85%

Conversion Rate Increase

High-Converting PPC Landing Page

5-StepLead Form

-40%Bounce Rate

2xForm Completions

Read the case study
View all case studies
How it works

From first call to launch day

Six steps. The first one settles what you will say about fees and leads, because every recruiting page depends on it.

Want to plan ahead? Read our redesign guide before you switch sites

  1. Week 1

    Agree on what to publish

    We talk through your fee plans, support, tools and lead policy, then agree on what goes on the page.

  2. Week 2

    Roster and offices

    Your office manager sends agent photos, bios and areas, plus the details for each office.

  3. Weeks 2 to 3

    Recruiting copy

    We write the recruiting pages, the home page and the agent profile layout, then send each one to you for sign-off.

  4. Weeks 3 to 5

    Design rounds

    You review the home page, a recruiting page and one agent profile. We revise from your notes.

  5. Weeks 5 to 7

    Build and connect

    We build the site, load every agent profile and connect your IDX feed and forms.

  6. Weeks 7 to 8

    Launch and training

    We go live, check the required links and train your staff to edit the roster. Fixes stay free for 30 days.

Checklist

Your brokerage site launch checklist

Go through this list with us before go-live. Most items take minutes once you agree on the facts.

  • A fee plan summaryHow agents earn with you, even if exact splits wait for a call.
  • Your lead policyWho gets the leads the website brings in, and how you hand them out.
  • Support and trainingWhat you provide, what agents pay for and what their first months look like.
  • A profile for every agentPhoto, short bio, areas, languages and contact options for each person.
  • Office detailsAddress, hours and phone for each office, matching your Google Business Profile.
  • Required homepage linksIn Texas, the two TREC notices in readable type. Elsewhere, whatever your state asks for.
  • Firm name and license statesEasy to spot on the site, as the NAR Code of Ethics asks of member firms.
  • MLS notice for IDXYour MLS knows you plan to show IDX listings, as NAR policy requires.
Plans and pricing

What does real estate broker web design cost?

Each plan is one payment that covers copy, design and a WordPress build. Your roster size drives the choice. A small office fits the $1,400 plan. Every agent gets a profile page, so a firm with 25 agents passes 30 pages fast and lands on the $5,600 plan.

Recommended

Business Website

Full online presence for your brand

$1,400one time

Get started

What's included

  • Up to 6 page website
  • Conversion optimized layout
  • Professional copywriting
  • WordPress build
  • Mobile responsive
  • SEO foundations setup
  • Contact forms and integrations
  • Speed optimization
Full website
Premium

Premium Website

Complete build for larger brands

$2,800one time

Get started

What's included

  • Up to 10+ pages
  • Conversion optimized layout
  • Professional copywriting
  • WordPress build
  • Mobile responsive
  • SEO foundations setup
  • Advanced integrations
  • Speed optimization
  • 1 on 1 dedicated support
Large websites
Enterprise

Enterprise Website

For big sites with 30 or more pages

$5,600one time

Get started

What's included

  • 30+ page website
  • Conversion optimized layout
  • Professional copywriting
  • WordPress build
  • Mobile responsive
  • SEO foundations setup
  • Advanced integrations
  • Speed optimization
  • 1 on 1 dedicated support
30+ pages

Need an agent intranet or a commission dashboard? That is custom software, priced as a web app from about $15,000.

Read our guide to website costs
Client reviews

200+ businesses trust us to keep their phones ringing.

Law firms, home services, real estate and more. Every review below comes from a real client.

4.9/5from 50+ client reviews
"Great work as usual. KeyGrow did a great job in increasing our site's speed. Web performance went from D to A. Thank you!"
Jessica
TME Mobile Detailing
"Very good communication and understood business so was able to add some value insights."
Drew Deleon
Qualify Before You Buy
"Great company to work with!!"
Michaella Grassi
Real estate agent
"Very responsive, delivered work with a high quality standard. Already completed multiple projects together."
Marcel Rzeplinski
ViPo
"KeyGrow has been working on google ads for my website and he has done a fantastic job it has increased my revenue to roof. Thank you"
Sam
RugCity
"As always KeyGrow is amazing to work with!"
Grace Kouassi
Grace Home Solutions
"I really like working with KeyGrow team, professional and polite and is extremely responsive. I'm glad that I chose them out of all of the other listings."
Mallie
Cash Out on My Home
"KeyGrow has been a great help in managing our Google ads account for two businesses that we own. He always responds quickly and is a pleasure to work with!"
Michael Belmont
Energy Professor

4.9/5Average rating

200+Businesses served

98%Client retention

9+Industries served

Who we build for

The brokerages we build for

From a one-office firm to a brokerage with several branches and a big roster.

Brokerage types

Each one has its own pitch to agents, and the site should make it plain.

  • Independent brokerages
  • Franchise offices
  • Luxury brokerages
  • Commercial brokerages
  • Multi-office firms
  • New brokerages
Get started

Start your website in three steps

Here is what happens after you reach out.

  1. About 90 seconds

    Answer a few questions

    Tell us about your business and your website.

  2. Right after the form

    Book a free 15-minute call

    If your project is a fit, you pick a time on our calendar.

  3. After the call

    Get your plan and price

    We look at your site and your goals, then send a clear plan with your page list and price.

Rather go straight to the full form? Start it here.

Web design selected
Takes about 90 secondsStep 1 of 2

What's your name?

or press Enter

Next, a few quick questions about your project. If it is a fit, you pick a time for a free 15-minute call.

FAQ

Real estate broker web design questions

What brokers want to know about recruiting pages, rosters and the rules. Still curious? Email sales@keygrow.co.

Show at least how your fee plans work. Agents want the basics before they give up an hour for a meeting. You choose the level of detail, and we write it so the page stays accurate when your plans change.

Every agent gets a page from one layout: photo, bio, areas, languages, reviews and contact options. Your office manager adds or removes agents in the editor. When someone leaves, their old address points to your roster, so no link breaks.

TREC rules call for links to the Information About Brokerage Services form and the Consumer Protection Notice on the homepage of each business website. With the full label, the links need at least 10 point type. We place both and check them before launch.

Yes. Your own listings can lead the homepage and each agent's profile. NAR's IDX policy also lets you choose which MLS listings appear, using objective filters such as area, price or property type.

Whoever your lead policy names. Forms can go to the listing agent, an agent on duty or an office inbox. We map the routing with you in the first week.

Yes. A short, private form asks for a name, license status, years in the business and a good time to talk. It goes only to you, never into the public lead flow.

Roster size decides it. Up to six pages costs $1,400, bigger sites cost $2,800, and a site with 30 or more pages costs $5,600. Each agent profile is a page, which is why big rosters land on the top plan.

Six to eight weeks for most. Agent photos and bios take time to collect, so we ask for them in week two.

No. A good site gets you on the shortlist and makes the first call easier. Your people, your reputation and your offer still close the deal.

Free 15-minute call · No obligation

Ready when you are. Let's help you recruit.

Tell us who you want to hire and send your current site. We will point out the questions it leaves an agent asking.

Get StartedBook 15-min call
  • Recruiting pages written for you
  • Roster you can edit
  • Plans from $1,400